RE/MAX Realty Affiliates-Reno
RE/MAX Realty Affiliates-Reno
Mignon Lagatta Real Estate Group , RE/MAX Realty Affiliates-RenoPhone: (775) 771-1557
Email: [email protected]

Why Do I Need a Selling Agent?

by Mignon Lagatta Real Estate Group 12/01/2019

Photo by Gerd Altmann via Pixabay

There is a lot of discussion today about whether or not a real estate agent is necessary for the most successful sale of your home. You may have all the required skills and experience to handle it yourself, but that’s hard to figure out if you don’t know what a real estate agent actually does for you in the process. They’re marketing savvy, have access to the local MLS (multiple listing service), professional history and ongoing training with the market, which are the main features they bring to the table, but what does that really mean for you?

Marketing Savvy

You probably found your real estate agent the same way you plan to sell your home and even found this article – with an Internet search. Sure, you can post your listing in several places on the internet, but the best advertising covers a variety of media outlets. Your real estate agent will have their own website, will syndicate the property to listing sites and even send out print media advertising like postcards, signage and home magazines. You can do the majority of these things, but the costs to retail clients are often much higher than they are for B2B clients like your agent. In addition to actual advertising venues, your agent will work with you on home staging, curb appeal and professional photography to make your home look its best in all that high-end advertising.

The Multiple Listing Service (MLS

Except for a few locations, all licensed agents are also members of at least one local MLS board. Some are members of two or more depending on their market area and the structure of the MLS relationships. It's possible for a do-it-yourselfer to pay a moderate fee and become part of an MLS board, but some require full agent licensing to join, and that can be an expensive and time-consuming process. This benefits you in multiple ways. First, your property goes into the MLS and syndicates out to anywhere that pulls that information. That means not only major sites but also each and every other agent in the same MLS’s website. That means more buyers looking at your property from more places.

Network and Know-How

A real estate transaction is a complex process with a lot of paperwork. It also generates legal agreements, which have more terms than just the price. Your real estate agent will be familiar with the entire process and therefore is in the best position to make sure you come out on top. They benefit when you benefit, so it's like having an extra person on your team in a race. Not all deals go through, and an experienced agent knows where to find those pitfalls and avoid them, or get you out of a deal that’s gone wrong with the fewest repercussions. In addition, your agent knows people. Not just other agents, interior decorators, photographers, and advertisers but other sellers and buyers. Most agents have multiple clients both buying and selling. Through these networks, your agent can find a buyer that loves your home that you otherwise wouldn’t have known it existed.

When it’s time to sell your home, going to the pros is the best decision you can make. Not only will you generally get a higher price for your home, it’s less work and often much quicker than trying to do it yourself. Talk to a variety of professionals in your area to find the one that is best for you.

About the Author
Author

Mignon Lagatta Real Estate Group

WE ARE LIFE CHANGERS!

Our mission is to inspire, guide, and champion our clients, colleagues, and our community through real estate.

MLRE Values

  • RELATIONSHIPS: We prioritize people. We are client centric and are rooted in our relationships with our clients
  • COMMITMENT: We are committed to providing the highest level of service and are always finding a way to meet our client’s needs
  • COMMUNICATION: We seek to understand and communicate clearly and to be responsive and available to our clients
  • EXPERTS: We are experts in what we do and never settle for less than extraordinary 
  • GUIDE: We guide our clients through the high-stress and highly emotional process
  • QUALITY: We deliver only excellence and aim to exceed expectations in everything we do. We deliver a relentless WOW experience to our clients, colleagues and our community
  • UNYIELDING INTEGRITY: We conduct ourselves in the highest ethical standards, demonstrating honesty and fairness in every decision
  • HUMILITY: We never forget that we owe everything to the efforts of each team member, our families and our clients
  • GROWTH: We are committed to growing personally and professionally to meet the continuous needs of our families and clients
  • GIVING BACK: We are dedicated to giving back to our clients and our community through our client appreciation program, our non-profit group, Thank You Ma’am Reno and via various local charities 

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Hi, and thanks for visiting. Please allow me to a share a bit about myself and my background.

I’m a Native Nevadan, born and raised in Carson City, and have resided in Reno for the last 13 years. I have two beautiful children who are my first love next to Real Estate. I love the Reno-Sparks-Tahoe lifestyle and all it has to offer and am very proud to call Northern Nevada my home.

I grew up in Real Estate with my mother owning her own Real Estate brokerage in Carson City. Prior to Real Estate I owned my own business in Reno which provided me the knowledge of how important customer service is and that customers always come first.

With each client I deliver personal attention. I listen to what you want, work hard to achieve your goals, and help you manage the entire process. If you ask my clients, they will tell you they felt as if they were my only client.

With putting you first, my knowledge of negotiating the best contracts, of Nevada real estate practices and of individual neighborhoods from Sparks, Reno to Lake Tahoe, it makes me your best choice to sell your home or find you a new home.

In addition to my license as a Realtor, I’m also a Certified Distressed Property Expert, a Certified Residential Specialist, a member of the Northern Nevada Association of Realtors and of the National Association of Realtors. I am the founder of Thank You Ma’am Reno, a local non-profit giving back to other non-profits in the Northern NV community.

I am happy to provide references upon request. Contact me today and let me help your dream of owning a home in Reno, Sparks or Lake Tahoe a reality. Call or text me at 775-771-1557. Or you can email me at [email protected]